Most resumes get a 10 second look before recruiters place it in a "YES" pile (to call)
or
"NO" pile.  Therefore, your resume is an important investment that should get you
noticed and increase your chances of  landing interviews for
the jobs you want.  It is
your primary marketing document that should reflect your unique value proposition.

Your resume should NOT be merely a chronological repository of all your job
experience or a "generalized" document designed with the hope that you will be
noticed for a variety of jobs.  Employers do not "read between the lines" to uncover
your value, you must present them with exactly what they are looking for on page 1.

At CareerWon, our goal is to create an attention-getting resume that projects your
personal brand
and entices prospective employers to want to learn more about you.  
By developing a highly targeted document infused with pertinent key words, relevant
experience and achievement content, you will increase your chances of landing
interviews.
"What Makes You Unique
Makes You Successful."
William Arruda
Copyright 2008, CareerWon.  All rights reserved.
CareerWon TM
Your future is our focus
"CareerWon provides meaningful and actionable insight to its clients.  Even
people who are not actively experiencing life change, like a new job, can benefit
from the PathFinder program and Personal Branding process.  For me it was a
wakeup call to align my passions with my professional life."
Senior Finance Executive, Retail Industry
CareerWon "Packaging" Process
Personal Branding
Resumes
In this highly competitive job market, your resume is one of        
many tools and practices that can help you stand out from other
candidates.  Possessing a great resume and engaging in effective job
prospecting will help get you more interviews.  How well you convey
your value proposition in interviews will ultimately determine how
many job offers you will receive.
There are many definitions of Personal Branding, including the following:

"Personal Branding is the process by which individuals differentiate themselves…by identifying and articulating their
unique value proposition…and then leveraging it across platforms with a consistent message and image to…enhance
their recognition as experts in their field, establish reputation and credibility, advance their careers, and build self-
confidence." (personalbrandingwiki.pbwiki.com).

At CareerWon, we help you develop your personal brand by drawing upon the work of William
Arruda an Kirsten Dixson.  From defining your vision, purpose and goals to building your brand
profile, we will work with you step by step to create and convey your unique value proposition.  This
process will help you not only establish a fulfilling path, but help you build a strong resume,
communicate your value in interview and networking situations and focus your attention on
opportunities that are the best fit for you.